{"id":1097,"date":"2011-11-22T13:27:00","date_gmt":"2011-11-22T13:27:00","guid":{"rendered":"http:\/\/pachamamitaecu-org-720647.hostingersite.com\/2011\/11\/22\/yasunizate-lo-bueno-lo-malo-y-lo-feo\/"},"modified":"2024-04-13T11:49:05","modified_gmt":"2024-04-13T11:49:05","slug":"yasunizate-lo-bueno-lo-malo-y-lo-feo","status":"publish","type":"post","link":"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/","title":{"rendered":"Yasun\u00edzate, the good, the bad and the ugly."},"content":{"rendered":"<div style=\"clear: both; text-align: center;\"><a href=\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s1600\/yasunizate.gif\" style=\"clear: left; float: left; margin-bottom: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" height=\"158\" data-src=\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\" width=\"320\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 320px; --smush-placeholder-aspect-ratio: 320\/158;\" \/><\/a><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">A few days ago, the country experienced one of the largest mass dissemination events in recent times. Yasun\u00edzate, which is actually a series of activities that have been taking place since November 15 and will continue, as in the case of the province of Santa Elena, until the 26th of this month; however, the largest one took place last Sunday in the city of Quito. Yasun\u00edzate included radio, TV, livestream, social networks, among other media in its pre-promotion and live broadcast.<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">Once the euphoria achieved with the great artistic-cultural display on Sunday begins to subside, we allow ourselves to present in correspondence with the exchange of information with readers and attendees, what would be THE GOOD, THE BAD and THE UGLY around Yasun\u00edzate 2011:<\/span><\/div><br \/><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">THE GOOD:<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><br \/><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">Without a doubt, the enormous participation at a national level of artists of all kinds who join a cause when they consider it is fair to support. We saw this corroborated months ago when they voluntarily participated in Chulluype, for a sea without oil stains (perhaps one of the first events of this kind in our country). Theater, circus, music, dance among other artistic displays were experienced by the attendees of some of the presentations that have been taking place at a national level under the name of Yasun\u00edzate during the last two weeks. Activities such as the case of the <a href=\"http:\/\/www.facebook.com\/notes\/xavier-villegas\/gran-caravana-ciclistica-a-favor-de-la-iniciativa-ambiental-yasuni-itt\/10150396927117508\">Cycle ride<\/a> which will take place on November 26th from 7 in the morning in Santa Elena, demonstrate that the population wants better days in terms of the environment.<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">The figure raised, almost three million dollars so far (according to official sources), exceeds the projected two million.<\/span><\/div><br \/><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">BAD<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">The other side of the coin is definitely represented by the 11th round of oil block bidding, which has not yet been consulted. The Ecuadorian government started this round on October 31st, which will affect an area with SIMILAR ecological characteristics to the Yasun\u00ed ITT, and which is 2.5 times larger. Similarly, 5 ethnic groups live there, deep in the jungle (Sarayaku, one of the closest, is 8 hours by river from the nearest road), in virgin areas.&nbsp;<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">According to information exchanged with several of the Yasun\u00edzate artists, this small detail was never mentioned to them by either the organizers or the highest-level government representatives who were present.&nbsp;<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">This round of tenders is being carried out hand in hand with the construction projects for the mega Pacific Refinery and ITT Yasuni (the latter two with a broad media campaign). That is to say, on the one hand, the message sold in the Yasun\u00edzate advertising campaigns is one of \u201clove for nature\u201d, of the \u201crevolution for life\u201d, \u201ccaring for biodiversity\u201d and, according to what the ANDES agency states in the proposal, \u201cthe protection of uninterrupted indigenous territories is also included, which reach an additional 19% of the national territory\u201d. But on the other hand, reality is moving further and further away from the advertising.<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">THE UGLY<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">The desire to present that Yasun\u00edzate is a citizen campaign and that it comes from all Ecuadorians. If this were the case, surely the discourse in some of the forms that were handled for this mega-event would include the case of the Shuar, Achuar, Kichwa, Andoa, S\u00e1para and Shiwiar peoples, ethnic groups threatened by the unconsulted oil round that the government is currently holding in parallel to the request for money to protect nature and the people who live in it. The truth is that the organizational structure is not born from the citizens.&nbsp;<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">Environmental activists from the Support Center for Amazonian Peoples in Resistance indicate that on several occasions they tried to maintain a dialogue within the Yasunizate group on the social network Facebook, where the question was: Why are these people not included in this celebration? \u2026 their comments were immediately deleted and the people blocked. Nearly 20 people report having had the same result. YOU CAN TRY IT TOO.<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">CONCLUSIONS:<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\">Yasun\u00edzate is an excellent example of how a mega-advertising campaign can make citizens aware of a problem that concerns us all and, consequently, get involved and even want to collaborate. The problem arises when one party (company or government) uses it to project a benign image and hide something just as harmful as what it supposedly wants to protect.<\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><br \/><\/span><\/div><div style=\"text-align: justify;\"><span style=\"font-family: Times, 'Times New Roman', serif; font-size: large;\"><a href=\"http:\/\/www.facebook.com\/FestivalResisteSarayacu\">SARAYAK\u00daZATE: NO MORE OIL BLOCKS IN THE VIRGIN FOREST OF ECUADOR.<\/a><\/span><\/div><div class=\"pvc_clear\"><\/div><p id=\"pvc_stats_1097\" class=\"pvc_stats total_only\" data-element-id=\"1097\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" data-src=\"https:\/\/pachamamitaecu.org\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=\"0\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 16px; --smush-placeholder-aspect-ratio: 16\/16;\" \/><\/p><div class=\"pvc_clear\"><\/div>","protected":false},"excerpt":{"rendered":"<p>D\u00edas atr\u00e1s el pa\u00eds vivi\u00f3 uno de los eventos de difusi\u00f3n masiva m\u00e1s grande de los \u00faltimos tiempos. El Yasun\u00edzate, que en realidad son una serie de actividades que se vienen cumpliendo desde el 15 de noviembre y se extender\u00e1n, \u00b4como en el caso de la provincia de Santa Elena hasta el d\u00eda 26 del [&#8230;]\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[159,264],"tags":[],"class_list":["post-1097","post","type-post","status-publish","format-standard","hentry","category-consumo-responsable","category-noticias"],"a3_pvc":{"activated":true,"total_views":26,"today_views":0},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Yasun\u00edzate, lo bueno, lo malo y lo feo. - PachaMamita Ecuador<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yasun\u00edzate, lo bueno, lo malo y lo feo.\" \/>\n<meta property=\"og:description\" content=\"D\u00edas atr\u00e1s el pa\u00eds vivi\u00f3 uno de los eventos de difusi\u00f3n masiva m\u00e1s grande de los \u00faltimos tiempos. El Yasun\u00edzate, que en realidad son una serie de actividades que se vienen cumpliendo desde el 15 de noviembre y se extender\u00e1n, \u00b4como en el caso de la provincia de Santa Elena hasta el d\u00eda 26 del [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\" \/>\n<meta property=\"og:site_name\" content=\"PachaMamita Ecuador\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pachamamitaecu\" \/>\n<meta property=\"article:published_time\" content=\"2011-11-22T13:27:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-13T11:49:05+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\" \/>\n<meta name=\"author\" content=\"PachaMamita EC\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"PachaMamita EC\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\"},\"author\":{\"name\":\"PachaMamita EC\",\"@id\":\"https:\/\/pachamamitaecu.org\/es_es\/#\/schema\/person\/e8b42afae2451fadab5e0295f02c4593\"},\"headline\":\"Yasun\u00edzate, lo bueno, lo malo y lo feo.\",\"datePublished\":\"2011-11-22T13:27:00+00:00\",\"dateModified\":\"2024-04-13T11:49:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\"},\"wordCount\":826,\"publisher\":{\"@id\":\"https:\/\/pachamamitaecu.org\/es_es\/#organization\"},\"image\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\",\"articleSection\":[\"CONSUMO RESPONSABLE\",\"noticias\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\",\"url\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\",\"name\":\"Yasun\u00edzate, lo bueno, lo malo y lo feo. - PachaMamita Ecuador\",\"isPartOf\":{\"@id\":\"https:\/\/pachamamitaecu.org\/es_es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\",\"datePublished\":\"2011-11-22T13:27:00+00:00\",\"dateModified\":\"2024-04-13T11:49:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#primaryimage\",\"url\":\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\",\"contentUrl\":\"http:\/\/2.bp.blogspot.com\/-wkbm8Ca3OPw\/TsujIp2v57I\/AAAAAAAABks\/fuX4JUqtwK8\/s320\/yasunizate.gif\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pachamamitaecu.org\/en\/2011\/11\/22\/yasunizate-the-good-the-bad-and-the-ugly\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/pachamamitaecu.org\/es_es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Yasun\u00edzate, lo bueno, lo malo y lo feo.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pachamamitaecu.org\/es_es\/#website\",\"url\":\"https:\/\/pachamamitaecu.org\/es_es\/\",\"name\":\"PachaMamita Ecuador\",\"description\":\"CULTURA. 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